
Intelligo is the new name in video conferencing and online events, providing a powerful hosting and broadcast solution for event organisers.
Intelligo came to market in early 2020, and has rapidly gained a reputation as a trusted and flexible web-based platform for delivering virtual experiences online.
With brands including Superdrug, Randstad and Burgess Salmon, Intelligo approach HdE AGENCY to supercharge its brand identity and logo acquisition.
The objective was to develop an end-to-end digital acquisition campaign to target prospects, whilst clearly articulating their products rich features and UX credibilities.
We began our approach by creating a set of optimised campaign landing pages. Its aim, to quickly educate prospects, plus dramatically improve web conversion rates.
We then moved to create a clear explainer video, focusing on the platforms UX friendliness and accessibility for event organisers.
Now we have a solid foundation, we developed our paid ads and retargeting strategy for search and social, combining our SaaS sales knowledge to micro target event organisers, technology advocates and key decision makers from our agreed ABM development.
After crafting the perfect journey for IntelliGo prospects, we deployed the campaign across the channels.
Since the campaign IntelliGo has broken all commercial records and has also attracted international brands to become users.
IntelliGo is today a highly successful and rapidly scaling international brand.